customer centric website content engaging your ideal customer

5 Ways to Boost Website Conversions with Customer-Centric Content

Let’s chat about a powerful strategy that could significantly increase your website conversions — shifting the focus from your business to your audience. You’ve invested time and effort into your website, right? But here’s the kicker… If your content is all about you, you might be missing out on connecting with potential customers and losing […]

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The Duplicate Content Dilemma: How to Find It and Fix It Fast

Let’s talk about something that could be undermining your efforts to rank higher in search engine results — duplicate content.  That fantastic website content you’ve worked so hard on could do more harm than good to your search engine rankings if it’s duplicated across your website (or worse, copied by someone else). We’re about to […]

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The 6 Things Your Website Content Writer Needs to Know To Increase Your Website Conversions

Your website content has a lot on its plate.  It needs to grab your visitors’ attention, give them the scoop on your products or services, show them they’ve landed in the perfect spot, and ultimately, convert those visitors into leads – all at the same time. No pressure, huh? Nailing all those goals is no […]

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8 Strategies for Growing Your Email List

The Benefits of Growing Your Email List: Why It Matters and How to Start Today Having an email list is a crucial way for your business to stay connected with your customers. This direct line of communication allows you to reach your ideal audience without relying solely on social media platforms. OptinMonster reports that in […]

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The Critical Role of Sales Automation & AI in Driving Business Growth

I recently had the pleasure of being a guest on Angie Giltner’s insightful podcast, “The Girl with the Purple Hair Talks Business”. I shared valuable advice for entrepreneurs and business owners looking to systemize their sales process to accelerate growth. When I first started my graphic design business back in 2007, I struggled with effectively […]

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The Human Touch in Sales Automation for Predictable Business Growth

I recently engaged in a thought-provoking discussion on the Grow Your Business podcast with host Saul Edmonds, delving into the strategic use of sales automation and AI to propel business growth. Armed with over 23 years of experience in design, sales, and marketing, I shared practical insights on effectively implementing these innovations. Key Takeaways from the Grow […]

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Boost Citations and Local SEO

7 Simple Tips to Get More Citations and Supercharge Your Local SEO Game

If you’re looking to improve your local SEO, citations are definitely worth your attention. But you might be wondering, what is a citation exactly? Well, think of it as a reference or mention of your business on another website. It usually includes your business name, address, and phone number, also known as NAP information. Now, […]

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The Pros and Cons of Using AI Content for Your Business

If you’re keeping up with the latest technology news, then you’ve heard plenty of talk about Artificial Intelligence (AI). It’s everywhere and it’s gaining more and more recognition as its capabilities become more advanced.  From basic automation to complex problem-solving, AI has a variety of applications — one of which is writing content for businesses. […]

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Nurture Your Customers in 5 Easy Ways

Are you looking for ways to nurture your customers easily?  Tried different methods but still failed to do so? Well, we got you covered! You see, happy and engaged customers are very vital in the success of your current and future business. This not only pays off now but it affects your future business when […]

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What to Include in Your Privacy Policy?

Does your business have a website, mobile app, or desktop app? Regardless of where and how you conduct your business, a privacy policy is definitely a must!  Having a contact form or newsletter signup on your website is enough reason for you to have a privacy policy. The same is required if your site is […]

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